Let's Talk About College Funding


College Funding is the money that pays for your student's college attendance. It covers tuition, books, room and board, lab fees, excursions and more.


Most families think it's their responsibility to pay for it all, especially if they are higher income earners. The colleges perpetuate this myth because it's in their interest to do so. Colleges are businesses, and their goal is to make money by charging as much as they think you will pay for your student to attend.


In today's job market, a college education is increasingly essential for most career paths.


Employers more often than not require college degrees as a prerequisite for employment.  In 2017 less than 34% of jobs could be filled with a high school diploma, down from 75% in the 1970s2 and this number is continuing to drop. Even professions like firefighting now require a college degree.


The average college graduate will earn an average 75% wage premium over the average high school graduate and earn double the money over their lifetime.


College Is Expensive


Average annual college tuition fees in 2021 ranged from:

          $10,000 - $20,000 per annum for community colleges

          $20,000 - $60,000 per annum for state colleges ($20,000 - $40,000 if you live in the state)

          $40,000 - $80,000 per annum for private colleges

          $80,000+ for Tier one schools like Yale, Harvard, Tufts, etc


Some alarming stats:

  • The average student takes 5.5 years to complete their undergraduate degree.
  • Only 48% of students graduate/complete their degrees.
  • Over 68% of parents say they are worried about paying for college.


So what's the answer?

How To Pay Less For College

There are 3 things that you can do to pay less for college:

  1. Start College Planning as soon as you can.
  2. Understand and Work the Process.
  3. Get Help.


By starting early and working with an American College Foundation (ACF) Advanced Certified College Planner you will win in the following ways:

  • Your annual tuition fees will be lower as a result of working the EFC/FIA formulas.
  • Your student will be coached to attract college funded discounts, awards & scholarships.
  • You'll pay less for the tuition you do pay by using an invisible college savings account and taking advantage of tax-free compound growth.
  • Your child will be accepted into more and better colleges providing them with better career and earning opportunities.
  • Your student will be better prepared for college and make better college and course selections.
  • Students who go through this program with us graduate on average a full year earlier saving a year of tuition and college expense.
  • Our student graduation rate is 86% vs 48% of the general student population. 


What would these benefits be worth to you?


The good news is that the American College Foundation (ACF) is a non-profit and the Advanced Certified College Planners who work with ACF are able to deliver their programs at much, much less than you'll pay elsewhere, plus no-one else can produce the results we do.


college planning and funding solutions

Funding Sources - What are the different sources for college funding - it's not what you think.

Financial Aid - What the colleges assess when it comes to income and financial assets, learn that some assets count more than others, and some don't count at all.

Merit Aid - Understand the largest source of funding for "attractive students".  How your student can access more of this funding and have colleges competing for their attendance.

The Colleges Secret Funding Formula - How the colleges determine how much to offer/award your student and how understanding this can reduce your college costs by thousands and more.

Timing - The College planning timeline and when you should complete each step to receive as much award/scholarship funding as possible.

Free Webinar Session

Schedule a no-obligation, free webinar for your family (both parents and students are encouraged to attend) to learn how college funding works.


Don't leave money on the table just because you thought you earn too much.

Book Now

Award Assessment - Your student was accepted and received a funding award, but how do you know if its good?  Did you know you can appeal and ask for more?

2023 Changes - Did you know that the FAFSA EFC is being replaced by the Student Aid Index (SAI) and along with it the discount for having multiple students in college at the same time?

Learn about these and other changes starting for college applications from 2023 forward.

American College Foundation - free college planning help

American College Funding Solutions

ACF Is the premier organization providing free college planning resources for parents.


Most all parents assume that because their son or daughter has been accepted for admission, the school will naturally ‘take care’ of the student and offer appropriate funding to make their attendance possible.


After all, the process is routinely portrayed to the family as free, easy, you can do it yourself, and the college will help out. Unfortunately, it’s just not that simple.
Actually, not even close.


ACF is the only non-college company that has access to all the data from all the colleges to know how much who pays and can advise you on what is fair for you, plus what your child can do to improve their chances of:

  1. Getting in; and
  2. Paying less.


We Proudly Offer The eCollegePro Family Suite

The eCollegePro Family Suite, is offered exclusively through ACF Certified College Planners, and is today’s most economically managed college planning program packed with essential guidance and procedures, know-how, and step-by-step guidelines delivered in real-time.


Families have unlimited access to vital ‘core building blocks’ through personalized web-based resources that were created and designed to guide students and parents through the entire college planning process. 


Students who utilize the eCollegePro program:


College Planning Experience

Since 1993, ACF Advanced Certified College Planners has been guiding students and parents through the college preparation and funding process.

In the college planning industry it’s not entirely about your list of services. It is much more about the back-office structure and actually assisting families in successfully navigating the process. Without the structure, the list of services will be inconsequential as families won’t receive the full benefit.


Through our program we provide both  – a comprehensive service program along with a back-office structure, support staff, and technology to effectively guide families step-by-step through the entire process.


3 Key College Planning Elements

A truly effective college planning program is made up of three key components: Educational, Social, and Financial.

Although there are three funding sources – the federal government, the private sector, and the colleges – it is the college institution that ultimately decides what families pay and where the majority of money comes from in the form of discounts, awards and scholarships.


Our program walks you through how to work the system to receive the best college acceptance offers and how to access the most money in discounts, awards and scholarships from the colleges.

eCollegePro our proprietary software system is loaded with dynamic behind-the-scenes procedures, insider secrets, must-know techniques, and a month-by-month timeline, all in one easy-to-use, convenient format, including:


  • Building the Student’s Resume
  • AP Classes – Guidance on Why and How
  • School & Community Activities
  • Summer Employment – More Than a Job
  • Career Options
  • How to Best Talk with Those in the Field
  • 24 x 7 Online Career Readiness Platform
  • Job Shadowing – How it Works Best
  • PSAT / SAT / ACT
  • Testing Dates & Registration Details
  • Naviance Test Prep
  • 24 x 7 Multi-Format Personalized Courses to Raise Test Scores
  • College Search & Selection
  • Student Specific Online Matching
  • College Fairs – What to Look For?
  • Powerful Admission Applications
  • Methods of Choosing The Best School
  • Campus Visits
  • Funding Procedures
  • 40-page Funding Strategy Report
  • CSS/Profile Line-by-Line Answer Sheet
  • FAFSA/SAI Line-by-Line Answer Sheet
  • Student Aid Report (SAR) Analysis
  • Award Letter Evaluations / Appeal Strategies
  • Loan Programs
  • Scholarships Search



eCollegePro college planning platform designed to help your students receive more funding
College planning and funding options
ACF Advanced Certified College Planner - Tracey Lipnicki

Meet Your Certified College Planner

I was born in Perth, Western Australia. I achieved my Bachelor of Business with double majors, before going on to complete a Masters of Business Administration after time gaining experience in the workforce.


I understand the importance of a College Education. I wouldn’t be where I am today without one.

In the US my further study and credentials include:

  • Advanced Certified College Planner
  • Advanced Markets Certification
  • Licensed Insurance Broker
  • Series 65
  • Health Insurance Licensed
  • Annuities licensed
  • Retirement Planning Certified
  • Debt Free Life Certified


Schedule Time to Talk About College Planning